ZINC Academy: How to Build Your Business Model

This course focuses on explaining the business model canvas components as well as diving into the marketing mix and some other financial aspects. By focusing on these three components, you get a broader picture about how to tailor your idea into a comprehensive business outlay, and take the first step forward in your entrepreneurial journey.

Course Outline:

BMC – Value Proposition

BMC – Customer Segmentation

Purchase decision ladder

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BMC – Marketing Channels

Social Media Tractions

BMC – Customer Relations

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BMC – Key Partners

BMC – Key Activities

BMC – Key Resources

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Definition of Costs

Cost Structure

Revenue streams and revenue forecasting

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Business Strategies

Market Research

Date: 21, 22, 23, 24, and 25 May

Time: 6:00 PM - 9:00 PM

Trainers Bio:

Ali Al-Hilli is an entrepreneurship activist in Jordan, he leads both the StartupWeekend initiative Powered by Google for Entrepreneurs, and Techstars in Amman.  Ali participated in the buildup of business training for vocational jobs in partnership with organizations such as VTC and GIZ. Ali is also an external consultant for Zain Iraq, where he is leading the initiative to build the first innovation center in Iraq. Moreover, Ali is Jordan's Ambassador for TechCrunch's Techfugees' initiative. Lastly, Ali is currently serving as VP of production at appslab mobile development studios.

Know more about ZINC Academy: 

Through partnering with different Training Providers, ZINC Academy is one of Zain’s Corporate Entrepreneurship Programs, the ZINC Academy aims to provide entrepreneurs and startups with a  variety of training courses and workshops in order to help them in expanding their knowledge in different areas where it would be integral and beneficial for their business success.

What makes ZINC Academy different?

• Both training courses and training content are diverse and cover different areas of business.
• ZINC Academy courses are designed and catered especially for entrepreneurs and startups to help them reach their goals.
• Training courses are given by certified instructors, and certificates are given by a well-known local and international business leaders institutes.
• Attending the workshops will open your mind and expose you to entrepreneurship world by getting the chance to join ZINC community.